Privacy policy

ApexRider Privacy Policy

Last Updated: May 16, 2026

This Privacy Policy describes how ApexRider (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from apexrider.com (the "Site") or otherwise communicate with us.

1. Personal Information We Collect

When you visit the Site, we collect certain information about your device, your interaction with the Site, and the information necessary to process your purchases.

  • Device Information: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site. Purpose of collection: To load the Site accurately for you and to perform analytics on Site usage to optimize our store.

  • Order Information: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. Purpose of collection: To provide products or services to you, process your payment, arrange for shipping, provide you with invoices and/or order confirmations, and communicate with you.

  • Customer Support Information: Information provided during communications with our support team. Purpose of collection: To provide customer support.

2. How We Use Your Personal Information

We use your personal information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

 

3. Sharing Personal Information

We share your Personal Information with third-party service providers to help us use your Personal Information, as described above. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

4. Behavioral Advertising & Marketing

We use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. This includes tracking pixels and cookies that help us understand user behavior to optimize our social media organic and paid reach.

5. Your Rights (U.S. State Privacy Rights)

Depending on where you reside in the United States (including California, Virginia, Colorado, and other states), you may have specific rights regarding your personal information, including:

  • The right to know what personal data we collect, use, disclose, and sell.

  • The right to request the deletion of your personal information.

  • The right to correct inaccuracies in your personal data.

  • The right to opt-out of the "sale" or "sharing" of your personal information for targeted advertising.

To exercise any of these rights, please contact us at the email address provided below.

6. Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences.

 

7. Data Retention

When you place an order through the Site, we will retain your Order Information for our records unless and until you ask us to erase this information.

8. Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

9. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at: contactapexrider@use.startmail.com